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The FULHAM website uses both own and third-party cookies to improve its services and its performance, as well as user experience. If you browse this website or sign up and do not disable cookies, we understand that you accept their use.

This Policy has been designed to help you understand how FULHAM uses cookies, the purpose of the cookies we use and how you can manage them.



Cookies are files which are downloaded onto your device in order to collect data which are essential for the correct functioning of the FULHAM website. They benefit users by improving their browsing experience and the use of our website, and they may be updated and recovered by FULHAM, as the party responsible for their installation. 

Cookies may only be read by the service or app which sent them to your device. They are not executable files, they cannot propagate, and they do not contain viruses. Likewise, the first-party cookies used on FULHAM’s website do not collect your personal data (name, surname, address, bank details nor any other kind of details). Thus, the information we will obtain through the cookies we use is only for statistical purposes and completely anonymous.



Depending on the entity which manages them:

• First-party cookies: The cookies we send from our website to your computer or device.

• Third-party cookies: The cookies sent to your computer or device from a domain or website managed by an entity which processes the data obtained through the cookies. These cookies offer a legal control which is far higher than that of first-party cookies, for increased safety and users’ peace of mind.

Depending on the time they remain enabled:

• Session cookies: These cookies have been specifically designed to gather and store data when accessing and browsing the website.

• Persistent cookies: These cookies store the data on your device and can be accessed and processed for a defined period of time, which may range from minutes to several years.

Depending on their purpose:

• Analysis cookies: These cookies are processed by FULHAM or third parties to quantify the number of users in order to statistically measure and analyse how you use the services we offer. We analyse how you use our website to improve the products and services we offer.

• Advertising cookies: These cookies allow to manage as effectively as possible the advertising spaces, if any, included by the editor on the website, app or platform through which the requested service is provided, according to criteria such as the edited content or the frequency with which the ads are shown.

 Behavioural advertising cookies: These cookies allow to manage as effectively as possible the advertising spaces, if any, included by the editor on the website, app or platform through which the requested service is provided. They store information on user behaviour collected through continuous observation of user browsing habits, thus allowing a specific profile to be created in order to display advertisements based on the results. If you visit a website or open an email including an ad or promotion about our products or services, a cookie may be installed on your browser. These cookies allow us to show you ads related to the search you made and control our ads based on parameters such as the number of times they are seen, where they appear, at what time they are seen, etc.

• Technical cookies: They allow users to browse a website, platform or app and use the options or services offered therein, such as controlling the traffic and communication of data, identifying the session, accessing parts with restricted access, giving reminders of items in an order, carrying out the purchasing process of an order, sending requests to sign up or participate in an event, using security elements when browsing, storing content to publish videos or music or sharing content through social media.

• Customisation cookies: These cookies allow users to access the service with some general features which are predefined based on certain aspects of the user’s device, such as language, the browser they use to access the service, the region from which they access the service, etc.



At FULHAM, we use cookies to customise your browsing experience according to your preferences. Thus, you will not have to provide the same information each time you visit FULHAM’s website. Cookies are also used to improve the performance of the website, since they make the purchasing process easier and help you find specific items more quickly. Cookies are essential for us to understand your likes and preferences and adapt our offer to what you really need and demand. This is the only way we can achieve our goal to become your reference store in men's fashion and trends, where you are completely satisfied with your purchases.

Visit our Privacy policy for more information.



  • Our website uses Google Analytics, a service which analyses websites, provided by Google, Inc., a Delaware corporation based in 1600 Amphitheatre Parkway, Mountain View (California), CA 94043, United States (‘Google’). Google Analytics uses ‘Cookies’, which are text files stored on your computer, to help the website analyse how you use the it. The information generated by the Cookies on how you use the website (including your IP address) will be directly sent to Google, which will store it in their servers in the United States. Google will use this information on our behalf to evaluate your use of the website, preparing reports on the website’s activity and providing other services related to the website’s activity and the use of Internet. Google may transfer this information to third parties as required by law, or if the third parties in question process the information on Google’s behalf. Google will not associate your IP address with any detail Google may have. You may oppose to the processing of your data or information by rejecting the use of Cookies by selecting the corresponding settings on your browser. These cookie settings are predefined by the service offered by Google. Please visit http://www.google.com/intl/en/policies/ (Google Analytics’ privacy policy) if you wish to find out more about the use of cookies and how to disable them. 

  • Content marketing is an ever-growing concept to improve the positioning of our online store and create a community of users around it. That is why we use WordPress Integration, a website which generates cookies. It is the perfect tool to integrate the blog through WordPress on our online store, thus merging the advantages of both CMS into one. You can browse its application and the privacy policy at: http://codex.wordpress.org/WordPress_Cookies.

  • At FULHAM, we use Sales Manago technology  to optimise communication with our users and our ads, to adapt our offer to the specific preferences of each user, in the most appealing way possible. We use the following cookies: 
  1. smclient: unique ID of the user browsing the website. Duration: persistent.
  2. smuuid: random ID of an anonymous contact browsing the website. Duration: persistent.
  3. SERVERID: ID of the server for load balancing. Duration: persistent.
  4. smform: display settings used to store the contact forms used in SALESmanago. Duration: persistent.
  5. smg: unique ID of the user browsing the website. Persistent, performance affected: customisation of content and monitoring.
  6. smgoid: unique ID of the user browsing the website. Persistent, performance affected: customisation of content and monitoring. 
  • In order to offer our customers the best possible service, we use the Zopim (Zendesk) online chat. These are the cookies they use:

       1. _zendesk_session

       2. _zendesk_shared_session

  • Our website also uses Adwords cookies to track conversions. Cookies are downloaded on your device when you click on an ad to help us monitor sales and other ad conversions. These cookies remain on your device for 30 days and do not collect nor monitor any data which may identify users. Google conversion tracking cookies may be disabled by selecting the corresponding settings on your browser. These cookie settings are predefined by the service offered by Google. Please visit Google’s privacy policy at http://www.google.com/intl/en/policies/technologies/ads/ for more information on these cookies.



Modifying your browser settings to disable cookies is a very easy process. However, if you disable them, your user name and password will no longer be stored on the website, and the browsing experience will be significantly slower, since your device will have to gather all the information required to access our products and place an order on our website from scratch. 

The process varies depending on the browser you use. Below you will find the explanation on how to disable them in the most common browsers. If you use any other browser, please check its corresponding information and settings page.



1. Open Firefox.
2. Press the ‘Alt’ key on your keyboard.
3. In the menu at the top, click ‘Tools’ and then ‘Options’.
4. Select ‘Privacy’.
5. In ‘Firefox will’, choose ‘Use custom settings for history’. Untick the option ‘Accept cookies’ to disable them and save the changes.

For more information, visit: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences


Internet Explorer:

1. Open Internet Explorer.
2. Click ‘Tools’ and then ‘Internet Options’.
3. Select ‘Privacy’.
4. In ‘Advanced’, you can disable cookies and save the changes.

For more information, visit: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies


Google Chrome:

1. Open Google Chrome.
2. Click ‘Settings’.
3. Click ‘Advanced’. In ‘Privacy and security’, click ‘Content Settings’.
4. In ‘Cookies’, you can disable cookies and save the changes.

For more information, visit: https://support.google.com/chrome/answer/95647?hl=en



1. Open Safari.
2. Select ‘Preferences’ and then ‘Security’ (top right-hand side).
3. In ‘Accept cookies’, you can choose whether Safari should accept the cookies of the websites you visit or not. For more information, click the question mark.
4. To see the cookies stored on your computer, click ‘View cookies’.

For more information, visit: https://support.apple.com/en-gb/HT201265



FULHAM undertakes to update its Cookie policy every six months, unless it should be adapted earlier due to regulatory requirements or any other kind of standards. Therefore, we recommend users to check the content from time to time. However, updated cookie lists may include cookies that are no longer used or that are to be updated. Nevertheless, they will always refer to cookies with the same purposes as those indicated on this website.